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Customer Experience Management (CEM): Customer Loyalty

The Lightspeed CEM tools allow you to personalize communications for every customer in every setting. Using customer history, the CEM helps you quickly identify each customer's preferences and improve your customers' experiences.

Customer Experience Management includes:

Digital Marketing

Create a targeted list of customers based on the unit they own based off information inside LightspeedNXT then send them custom emails inviting about promotions. With easy to use report generators and email builders you can do it in just minutes.

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Integrated Phones

Stop putting the customer on hold to go track down the guy who talked to the customer last. With integrated phones you can see customers' history before you even pick up the receiver. Change your calls from "Hello. Who is this?" to "Hi Jim. Looks like your part is in."

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CSI Surveys

Get quick feedback on repairs with automatic follow-up surveys through email after the unit is picked up. The system then follows progress on issues that arise, helping you keep your customers happy and improve your CSI scores.

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Mobile CRM

You are constantly on the move, now you can take vital sales tools with you. Mobile Lightspeed CEM allows you to check inventory, follow up on leads, enter new opportunities and close more business even if you are not at your desk.

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Lead Tracking

Every lead is important. Lightspeed Sales CRM helps you manage every lead that comes in by tracking progress. Each communication can be logged to show what stage a sell is in. "My Daily Tasks" reminds you of tasks and follow-ups keeping you in constant contact with customers.

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Automated Follow-Ups

Your last customer just spent $15,000. Are you going to thank him? Lightspeed CEM automatically sends out custom thank you emails to customers based on parameters that you set. Allowing you to send thank you emails to every customer based on what they buy.

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Omni: Enterprise Marketing

Do you have more than one location? Leverage customer databases from all the locations and create consistent marketing campaigns across all areas. Omni also allows you to track leads and follow-up from a central location

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